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Audible, Inc.
Writing sample

Spotlight Speaker - Alfred Sikes, President, Hearst New Media
Consumer Online Services III
Jupiter Conference, New York City
February 1996

Is online publishing a viable business for traditionally print-based news companies? Yes, but only if company leaders learn to think beyond traditional models, says Alfred Sikes, President of Hearst New Media. In his overview of recent developments in new media technology, Mr. Sikes explains that to succeed, companies need to focus on interactive features and provide customers with unique services only available online. In this keynote address from the Consumer Online Services III conference, he also discusses the effects of increased bandwidth capabilities as well as censorship and privacy issues.

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©Copyright 1999 Julie Hathaway Keisman